June 14, 2017

Build Revenue With Little Effort

Every business owner hopes to earn more money, in turn, creating a higher profit. I’ve outlined several small changes you can make to increase your bottom line. Read the suggestions below and leave a comment if you have additional ideas, too! Increase Monthly Dues Some gyms increase monthly dues on an annual basis, while others let years go by without …

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

June 13, 2017

Planning Your Organization’s Summer Camp

The summer months often bring lots of extra time for children and teens since school is out! One of the most treasured ways to keep boys and girls active while learning something new is enrolling them in a summer camp. Whether your facility offers a day camp or an overnight experience, it is extremely important to get attendees excited before Day …

Lori Harrison

Corporate Fitness Manager and Certified Personal Trainer

June 7, 2017

Tips for Selling Products in Your Facility

I recently had a conversation with a gym owner that went like this: “I’ve never really had good success with retail sales in our facility.” “Really?” I said, “How do you display products that clients can buy?” The gym owner replied, “Ummm… display?” It seems pretty self-explanatory, but I think a lot of gym owners fall into this same trap… after …

Dr. Steve Agocs

DC, SFMA

June 2, 2017

How To Systematically Build A Multimillion Dollar Fitness Facility: Part 1

First my disclaimer, I’m not a trainer but I have built three national service companies serving over 25,000 medical practices and 500 hospitals. Two of my companies were ranked on the Inc. 500 list of America’s Fastest Growing Private Companies. I have also had the privilege of coaching a diverse group of entrepreneurs ranging from motivational and business leader Tony …

Scott Hallman

Business Coach, Entrepreneur, Consultant, Speaker, Marketing Strategist

February 17, 2017

Ready To Open Your Own Gym? Here’s What You Need To Know.

Whether you’re a personal trainer with a loyal following or a business-minded individual looking at it as an investment, opening your own gym can be quite fun! After all, it’s your opportunity to put your ideas into play, live your dream and do things exactly how you want to do them. But, it’s not all sunshine and roses and we …

December 29, 2016

Are you prepared with enough of these everyday items?

The busy first quarter is nearly upon us. You’ve prepared for the crowds by staffing up, gearing up and resting up. Is there anything you’ve forgotten? What about some less flashy but necessary items? If you’ve overlooked any of these, make sure to get them. The little things can have a big impact on a gym member’s experience. Storage racks …

Silhouette of a woman standing in the sun

December 21, 2016

4 Ways to Start the New Year with a Strong Strategy for Your Fitness Business

The end of one calendar year and the beginning of another is the perfect time to take stock of your business successes and goals as you plan new directions. Whether you want to make an already-flourishing business even better, reach the goals you’re currently working toward or launch something completely new, the four strategies here can help you forge your …

Amanda Vogel

MA Human Kinetics, Certified Fitness Instructor, Owner of Active Voice and Social Media Consultant

Fitness instructor demonstrating exercises with weights

November 28, 2016

Evaluating Yourself as a Personal Trainer

As a personal trainer, part of your job description is evaluating your clients’ progress. But have you ever stopped and evaluated your own progress? It’s easy to get wrapped up in whether or not our clients are meeting their goals that we can forget about our own goals, both personal and professional. It’s good to check in with yourself now …

Carrie Myers

Personal Trainer, Author, Motivational Speaker, Fitness Consultant, Certified Transformational Coaching Method Coach

How to Build a Client Referral Network for Personal Trainers

September 28, 2016

How to Build a Referral Network While Increasing Your Own Clientele

Do you have relationships with local chiropractors or alternative wellness providers? NASM Master Trainer Jennifer Noll discusses how building a client referral network can boost your own business.

Jennifer Noll

NASM Master Trainer, PES, CES, GPTS, YES

September 7, 2016

15 Ways to Showcase New Exercise Equipment on Social Media

When your gym or fitness studio gets new exercise equipment, you’ll want to showcase it in a way that motivates members and creates buzz. Amanda Vogel offers 15 ways to do just that.

Amanda Vogel

MA Human Kinetics, Certified Fitness Instructor, Owner of Active Voice and Social Media Consultant