Who’s Putting A Lid On Your Business Growth?

Four years ago, I had a big goal and a big vision: I wanted to change the culture of inactivity to activity and try to put a dent into the obesity epidemic.

My plan was to do this through physical therapy, CrossFit, running groups, and 24-hour access to a local gym. But despite all the personal energy I brought to the project, I quickly realized I couldn’t get it done on my own. I needed help.

In the gym, I recruited some CrossFit trainers who shared the same passion I had for making a difference in people’s lives, and we hired our first teammate in our physical therapy clinic.

It was at this point that I realized the decisions I made no longer affected just me and my family – they affected other families as well. If I made poor decisions, the consequences were not only felt by my family but by other families. That scared me. I intuitively knew that my leadership ability would either take us closer to our goal or further away from it. So I became intentional about my personal growth.

Whether you realize it or not, you – the gym and business owner – could be keeping a lid on the growth of your business. That’s because your gym and the outcomes it produces can never be any higher than your ability to lead it. If your current leadership ability is a 5 on a scale of 1-10, your outcomes will be a 4 or less.

The great news is that you can increase your leadership skills – your ability to realize your true potential and that of your business. However, reaching one’s true potential doesn’t just happen; you must be intentional about your growth and leadership development.

If our goal as gym owners is to change lives through health, fitness, and nutrition, we need to be at our very best. Our athletes and members don’t need our “just okay,” our average, or our mediocre. They need and deserve our very best. Do you have a growth plan?

Within the last 4 years I’ve been intentional about developing myself and intentional about making myself more valuable to my team and our athletes so I can add more value to them. Some of the ways that I’ve invested in my personal development are:

  • Going to courses and seminars. This has been a great way to network and to pick up ideas from leaders in our industry. Learning what successful people are doing and trying to figure out how their approach can be applied to what we’re doing has been inspiring.
  • Reading and listening to books. This is a daily discipline for myself. Again, if I am going to add value to my team and the athletes who trust me for their fitness, I need to continually grow and make myself more valuable.
  • Listening to podcasts. Like books, the information in podcasts can provide new ideas and motivation.
  • Hiring a business coach. This is a game changer! I’m a business coach, but I also have my own coach. We as fitness trainers help coach our athletes to achieve their goals and to be the best version of themselves healthwise. It’s the same with business coaching. My coach has challenged me and expanded my thinking and awareness to see that my limiting beliefs are really what hold me and my business back.
  • Setting aside time to reflect and asking myself tough questions. I take 5-10 minutes and reflect on my day. During this time, I’m asking myself: Where did I get a win today? Where did I fail today? What are the lessons from each and how can I apply them going forward?

These are just a few of the things I’ve done to see my leadership ability increase. Your list may be different, but I challenge you to become intentional about your growth. Your team and your athletes need you at your best.

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