Workout of the Month

Workout of the Month: June

Last week, several of us from the ELIVATE Headquarters completed an outstanding workout that we wanted to share with our readers. Each month, we’ll continue to develop better and better routines and encourage you to try them yourself or when you are leading group classes. In this workout, those participating move from each of five stations after a minute. The clock …

CJ Kostranchuk

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

Gut Smash

Learn How To Gut Smash

Do you suffer from low back pain or hip pain? GUT SMASH may be an excellent to add to your routine as its effective in breaking up restrictions that we may have in the abdomen. With our organs, musculature and surrounding tissue moving more freely we will have less stress and pulling on the surrounding muscle and tissue resulting in relief of low back and hip …

CJ Kostranchuk

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

Tips For Selling Products At The Gym

Tips for Selling Products in Your Facility

I recently had a conversation with a gym owner that went like this: “I’ve never really had good success with retail sales in our facility.” “Really?” I said, “How do you display products that clients can buy?” The gym owner replied, “Ummm… display?” It seems pretty self-explanatory, but I think a lot of gym owners fall into this same trap… after …

Outdoor Friendly Fitness Equipment

Outdoor Friendly Fitness Products

Looking for a way to beat the summertime doldrums? Taking a workout session outside, no matter if it is a one-on-one personal training session or a group exercise class of twenty, can re-energize the attendees and and breathe new life into any routine. Simply being outdoors can feel more fun and the sunshine can brighten any mood, not to mention the …

Lori Harrison ELIVATE Fitness Personal Trainer

Lori Harrison

Corporate Fitness Manager and Certified Personal Trainer

Combo Hitter

How one piece of equipment replaced the heavy bag, speed bag and focus mitts

As a UFC veteran I love to throw powerful punching combinations, but I had a hard time finding a focus mitt holder who loved catching them. There aren’t a lot of people volunteering to be on the receiving end of an UFC punch, even with focus mitts on. I tried heavy bags, when I couldn’t find a focus mitt holder, …

Brad Kohler

Brad Kohler

UFC Veteran & Inventor of the Combo Hitter

What is a Differentiator for those who Succeed?

What is a Differentiator for those who Succeed?

People function and interact with influence from our personality (human behavior profile), intellect (IQ) and our emotions. (Figure 1) We have a natural tendency for our behavior, but also a learned behavior model. Just as we can learn to increase our intellect, we can learn how to improve our communication and emotional behaviors. Why is it that even though someone is popular, …

David S. Myers

David S. Myers

PT, DPT, OCS, CIMT, ATC/L

Workout of the Month

Workout of the Month: May

Below is a great workout idea you can try with your clients. The goal of this workout is to create 6-10 minute, mid-to-high intensity experience. It is a descending rep scheme: 21 reps of all three movements, then 18, then 15, all the way down to 3. Proper technique is crucial. Workout Details: 21-18-15-12-9-6–3 Exercises: 1) Kettlebell Swing (Russian) 2) …

CJ Kostranchuk

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

Hyperice RAPTOR

Expert Instructional: The Hyperice RAPTOR Percussion Instrument

The RAPTOR is a state-of-the art massage system designed to be used before and after sports and fitness activities. It is designed to promote muscle relaxation, keep muscles supple and promote well-being. Its rapid mechanical percussions penetrate several layers of muscle with up to 3600 percussions per minute. Raptor Technology and Benefits Myofasical release mechanism administers deep tissue percussive penetration …

Lenny Parracino

Lenny Parracino, CMT, FAFS

Author, Instructor, International Lecturer

Becoming a “Purple Cow” in Your Community

Becoming a “Purple Cow” in Your Community

Self-help author and corporate speaker Andy Andrews says for businesses to differentiate themselves from the competition, they need to compete at a level that the competition doesn’t even know exists. If all businesses in your industry are competing with the same general price and with the same product or service, what will you do to make yourself standout from the …