Vitamix Ascent Series

Rev Up Your Revenue With Vitamix

You’re not just your clients’ personal trainer – you are the epicenter of their fitness regime. They trust you, so offering advice related to overall wellness and nutritional guidance comes with the territory. Working To Improve Your Clients’ Diets As a society, we don’t blink twice when a grease-soaked bag filled with an 800 calorie lunch is handed to us at a fast …

Building Revenue

Build Revenue With Little Effort

Every business owner hopes to earn more money, in turn, creating a higher profit. I’ve outlined several small changes you can make to increase your bottom line. Read the suggestions below and leave a comment if you have additional ideas, too! Increase Monthly Dues Some gyms increase monthly dues on an annual basis, while others let years go by without …

CJ Kostranchuk

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

Summer Camp Planning

Planning Your Organization’s Summer Camp

The summer months often bring lots of extra time for children and teens since school is out! One of the most treasured ways to keep boys and girls active while learning something new is enrolling them in a summer camp. Whether your facility offers a day camp or an overnight experience, it is extremely important to get attendees excited before Day …

Lori Harrison ELIVATE Fitness Personal Trainer

Lori Harrison

Corporate Fitness Manager and Certified Personal Trainer

Tips For Selling Products At The Gym

Tips for Selling Products in Your Facility

I recently had a conversation with a gym owner that went like this: “I’ve never really had good success with retail sales in our facility.” “Really?” I said, “How do you display products that clients can buy?” The gym owner replied, “Ummm… display?” It seems pretty self-explanatory, but I think a lot of gym owners fall into this same trap… after …

Building A Fitness Facility

How To Systematically Build A Multimillion Dollar Fitness Facility: Part 1

First my disclaimer, I’m not a trainer but I have built three national service companies serving over 25,000 medical practices and 500 hospitals. Two of my companies were ranked on the Inc. 500 list of America’s Fastest Growing Private Companies. I have also had the privilege of coaching a diverse group of entrepreneurs ranging from motivational and business leader Tony …

Scott Hallman

Scott Hallman

Business Coach, Entrepreneur, Consultant, Speaker, Marketing Strategist

Becoming a “Purple Cow” in Your Community

Becoming a “Purple Cow” in Your Community

Self-help author and corporate speaker Andy Andrews says for businesses to differentiate themselves from the competition, they need to compete at a level that the competition doesn’t even know exists. If all businesses in your industry are competing with the same general price and with the same product or service, what will you do to make yourself standout from the …

How to Maintain Your Member Retention During the Summer Months

How to Maintain Your Member Retention During the Summer Months

Summer means school is out and vacations are planned — your member retention doesn’t have to suffer while your members have a lot going on. We’ve outlined several family friendly options to help you meet your goals: Social Events Building a community is an important piece to building a culture in a gym or facility — it’s what keeps people returning! Creating …

CJ Kostranchuk

CJ Kostranchuk

Sales Manager at ELIVATE Fitness, Level 1 CrossFit Coach and Founder/Co-Owner, Coach at The Bar Athletics

A Recap of April

Highlights From Our Month

April flew by for us here at ELIVATE…we’re already at the last week of the month! Before we know it, we’ll be in summer mode and your members will be enjoying the pool, outdoor fitness classes and training heavily for fall sports. As you’re aware, it’s important for us to keep our blog up-to-date with current topics and provide unique ideas that will …

Recapping Our February

February Highlights

March will bring with it the first day of spring, which is exciting…but before we jump to the next season, we want to recap February. After all, your gym members and clients are most likely happy to see mild temperatures and might be more willing to stop in if they don’t have to battle a snowy walk to your entrance. Plenty of …