Below you'll find a list of all posts that have been tagged as “personal trainer marketing”
Often times we hear “core” used interchangeably with “abs”. Although the abdominals are a large contributor to the core, there are many more muscles that compose the core— nearly 30 depending how you define the core. Think of the core as a cylinder of muscles around your spine. All these muscles have a role to protect, stabilize, or move your …
PT, S&C Coach, SFMA
Over the last two articles, I shared two fundamental truths about the Art of Coaching with you. 1. The Art of Coaching is real and backed up by decades of research. 2. The Art of Coaching is the defining variable—any program is only as good as your ability to coach it, and your athlete’s willingness to buy in to it …
Founder of The Bridge Human Performance
There are few concepts that have been more misunderstood than the “Art of Coaching.” One of the biggest misconceptions is that the Art of Coaching is nothing but motivational fluff and a “let’s hug it out” mentality. So, to begin, we first need to understand and acknowledge that the Art of Coaching is real. The Art of Coaching is every …
Founder of The Bridge Human Performance
A 4-week exercise challenge can never replace an individual exercise program tailored to a client’s specific needs. It also cannot replace a long-lasting lifestyle change. However, this type of challenge can be a good idea for clients who are otherwise healthy and just need motivation and structure to stay active, even if they are not currently on an exercise rehab program. …
Doctor of Chiropractic, CSCS, CES, PES, founder of WebExercises
Technology. Never has a word stirred so much excitement, desire, and anxiety all at the same time. Of all the professions out there, the Health and Fitness industry has been one of the slowest to adopt technology. I mean no one else is writing notes, using notebooks, and scanning documents regularly. Question is, why are we so slow to adapt? …
MSPT, CMP, CF-L1
NOTE: The following, used with permission of the author, is excerpted from the Conscious Coaching Field Guide by Brett Bartholomew. This field guide is a companion piece to Bartholomew’s book, Conscious Coaching: The Art & Science of Building Buy-In, which is mentioned at the bottom of this piece. “Be practical as well as generous in your ideals. Keep your eyes …
Founder of The Bridge Human Performance
Are You Still Using Paper Copies For Your Patients’ Home Exercises and Stretches? Your clinic and your patients deserve better. Why? Problem: A paper copy or photocopy of a photocopy with stick figures or old images is hard to understand Solution: WebExercises® gives you or your staff the ability to quickly and easily create concise and personalized exercise programs, selecting …
Vice President of Marketing Strategy and Business Development at WebExercises, Inc.
The IHRSA International Convention & Trade Show is known around the world for its high-energy trade show, motivational keynote speakers, expert educational sessions, and buzzing networking events. IHRSA’s mission is to grow, protect, and promote the health and fitness industry, and to provide its members with the benefits that will help them be more successful. IHRSA and its members (health …
I just read a great article (link and words below) by a brilliant friend, Dr. Mike Reinold, about some of the life changing lessons he learned while having the honor to work under perhaps the most famous orthopedic surgeon alive, Dr. James Andrews. If you don’t know who Dr. Andrews is, he serves as Medical Director and Orthopaedic Surgeon for …
Co-Medical Director for the World Surf League (formerly the ASP)
My professional boxing career got off to a slow start with one draw and one loss. I instinctually knew that my issue wasn’t my skill or my training; I needed a mental shift. Determined to unleash the power I knew I had in me, I searched the library for sports psychology books and got excited by The Mental Edge by Ken Baum. I …
Personal Trainer, Boxing Coach, Nutrition Coach, Golf Fitness Coach
