3 Tips to Achieve Better Client Engagement

“If client engagement were a drug, it would be the blockbuster drug of the century . . . and malpractice not to use it.” -Leonard Kish- Neuroscientist turned Healthcare entrepreneur Multiple studies have shown that client engagement leads to better training outcomes, and it has been identified as a critical component for a successful training plan. For example, a study …

Dr. Dave Cruz

Dr. Dave Cruz

Doctor of Chiropractic, CSCS, CES, PES, founder of WebExercises

Ziva: The Precision-Made Equipment of Champions

You can’t put a limit on anything. The more you dream, the farther you get.” – Michael Phelps, Olympic-medal winning swimmer (1985 – present)  Standout, inspirational design and high-quality precision manufacturing has been at the heart of ZIVA from the beginning. ZIVA’s mission is to create functional products that not only achieve what they are designed to, but are also …

Kelly Eterovich

National Account Manager, ELIVATE Fitness

High Intensity Workouts Just Got Easier

HISTORY While visiting numerous fitness clubs around the world and participating in group exercise classes, the team at FITBENCH soon realized there were a number of problems when using equipment in high intensity classes. These problems were killing classes. Getting numerous pieces of equipment ready before the class was laborious for the members and ate into the class time. Alternative …

Tom Eastham

Fitness Coach and Trainer

TRX What makes movement “functional?”

TRX’s Foundational Movements. What does this really mean: What makes movement functional? Is it the number of times you do it? Is it a piece of equipment you’re using? The reps? Sets? Are functional movements the ones that our fitness instructor’s say they are, just because they say so? This can certainly be confusing and understandably so. Functional movements can mean many …

Brynne Elliott

Senior Director of Training TRX, MS

Important info for training Lats

How can we design a strength training program that will maximize the growth of the latissimus dorsi? What factors do we need to take into account, and how do each of these factors affect the variables in the program? What information do we need to identify the best approach to training a muscle group? To understand how to train the …

Chris Beardsley

Christopher Beardsley

Director of Strength and Conditioning Research

The Benefits of The Great Outdoors Exercise Routine

Go Outside and Play. Take a Healthy Break from Your Exercise Routine. It’s called “the GREAT outdoors” for a reason. Maybe it’s because we spend 90% of our time working and training indoors,1 but when you finally get outside, it feels great. Not only that, it’s also great for your health. Here’s why:2 Going outside can mean more vitamin D to …

Lori Harrison

WBC Corporate Fitness Manager

Understanding and Preventing Age-Related Muscle Loss- Part 2

In Part 1 we discussed sarcopenia and force recruitment of fast twitch vs slow twitch. In Part 2 we’ll touch on some more research and finish with a Simple Workout Routine to Maintain Muscle Mass. Luckily, muscles can be “tricked” into recruiting fast-twitch fibers (and hence, stimulate satellite cell activity) by fatiguing the slow-twitch fibers with multiple sets of light-resistance repetitions …

Important Info to Consider When Training Triceps

How should we train the triceps? When training for bigger arms, it is important not to neglect the triceps. At three times the physiological cross-sectional area of the biceps, the triceps brachii are an essential component of the upper arm. So how can we design a strength training program that will maximize the growth of the triceps? What factors do we …

Chris Beardsley

Christopher Beardsley

Director of Strength and Conditioning Research

Surge Move of the Month – Sprawl to Deadlift to Clean Combo

In Part 3, we discussed Unstable Resistance with the Surge Clean. Once again, Hydro-Inertia™ is the utilization of water to create an unstable resistance that increases core strength and stability during exercise. The majority of instability products currently on the market are primarily used as a base that you sit, stand, or lay down on. By utilizing Hydro-Inertia™ technology in the …

Carey Kepler

CF Coach

Surge Move of the Month – Part 3 Unstable Resistance

In Part 2, we introduced Hydro-Inertia Technology with the Surge Deadlift. (link to Part 1) HYDRO-INERTIA™ is the utilization of water to create an unstable resistance that increases core strength and stability during exercise. The majority of instability products currently on the market are primarily used as a base that you sit, stand, or lay down on. By utilizing Hydro-Inertia™ technology …

Carey Kepler

CF Coach