for studio owners Archives - Page 8 of 12

January 27, 2017

Considerations in Athletic Performance Enhancement Training: Athlete Weight Room Preparation

Robert A. Panariello MS, PT, ATC, CSCS Professional Physical Therapy Professional Athletic Performance Center New York, New York During my 30+ career as a Physical Therapist (PT), Certified Athletic Trainer (ATC) and Strength and Conditioning (S&C) Coach, I have been involved in both the Sports Rehabilitation and Performance Enhancement Training of athletes and have had many valued experiences throughout my …

Robert Panariello

MS, PT, ATC, CSCS, Founding Partner & Chief Clinical Officer of Professional Physical Therapy

January 25, 2017

Can cell phones + calisthenics = a catastrophe?

Michael Rebold, Ph.D., assistant professor of integrative exercise science at Hiram College says a good workout and an buzzing cell phone don’t mix. Rebold and Bloomsburg University of Pennsylvania researchers revealed through a recently released study1 that texting and/or talking on your cell phone will lower your session’s intensity and also impact balance. 45 college students were examined and the research shows that …

January 24, 2017

A Positive Approach to Personal Training and Fitness

Taking a positive, empathetic approach is essential to good personal training. It is my job to strive to understand each individual’s needs so that I can develop a program that helps them reach their fitness goals. Just like with so many aspects of our daily lives, psychology and mental health play a huge role in achieving a goal. Simply stated …

Lori Harrison

Corporate Fitness Manager and Certified Personal Trainer

January 23, 2017

Marketing Fitness To Millennials

According to a study from the American Public Transportation Association, walking is more popular than ever. Of course, fitness fanatics already know that walking or running to a destination is much healthier and cheaper compared to riding in a car, bus or train. The study states that millennials, or those born between the years of 1982 and 2003, residing in cities are walking …

January 18, 2017

Heat & Vibration Recovery Technology used by Dwyane Wade

The VENOM by HyperIce is a cutting-edge, digitally connected, wearable back device that uses heat and vibration to warm up, loosen, and relax sore/stiff muscles. Manufactured using the industry’s best technology, the digital touchscreen control allows the user to customize your temperature, vibration pattern, and timer for the optimal massage. Utilized by numerous professional athletes like Dwyane Wade, Blake Griffin and Patrick Peterson and …

Anthony Katz

Founder, HyperIce Inc.

Shot of a group of people doing squats in a fitness workout with bars

January 17, 2017

Breaking down the research behind Cluster Training

Cluster training involves performing each set of an exercise in several clusters, with short intra-set rest periods in between clusters, as well as longer rest periods between sets. Intra-set rest periods reduce the impact of fatigue, and this increases average bar speed over a set, just like velocity-based training. But although cluster sets display higher mean velocity (as well as …

Christopher Beardsley

Director of Strength and Conditioning Research

January 12, 2017

Retain Members by Making Them Really Belong

Countless research studies have found that working out with a buddy, or in a group, helps participants get better fitness results, stick to their workout routines, and stay motivated. Creating a sense of community might be one of the best ways to turn New Year’s Resolutions chasers into club veterans. Play matchmaker. Casually offer to introduce members to other members …

January 11, 2017

Retail items keep new members “invested” in their fitness

When it comes to retaining new members, it’s logical to assume that the more they financially invest in their fitness at the outset, the more “invested” they’ll be in maintaining it. It stands to reason that the more you can persuade them to invest in the retail fitness items you sell at your gym – particularly when their initial enthusiasm …

January 9, 2017

Don’t Let Soreness Sour New Clients

There are many reasons a new client might stop personal training. Some are outside of your control, such as: budget, career demands, and family obligations. But many are within your control, and it’s important to identify and address those factors early in the training relationship. One common reason clients quit training before achieving their New Year’s resolution is delayed onset …

January 6, 2017

Elivate’s 2016 Recap

Elivate had a lot of success in 2016 – we welcomed many new staff members at our headquarters and helped spread word of fitness trends through this very blog. We also increased our selection of products and met new clients along the way…what could be better than that? We’ve heard positive feedback on our posts and you’ve let us know …